Games can’t have sex in them. Sure, Mass Effect can insinuate sex and cut to black, and God of War can feature a topless lady or two, but when it comes to a realistic, mature depiction of sex, major publishers and the ESRB get skittish.
Full frontal, uncensored nudity will get you slapped with an AO rating. Adults only, 17 and up, the video game equivalent of movie’s NC17. It’s been described as the kiss of death for any game that gets it, since none of the console manufacturers let AO games on their machines, and many brick and mortar stores refuse to stock them as well. Games that get the dreaded AO are often resubmitted with edits and censors to bring them down to an R, just because they’d never sell otherwise. The only console games rated AO are Grand Theft Auto: San Andreas, which was re-rated after the hot coffee scandal, and re-re-rated after a patch, and Thrill Kill, which was never released. Everything else is sleazy PC games like Riana Rouge, and Wet: The Sexy Empire.
So PC is where sexy games thrive, not just in North America, but all over the world. While North Americans got Sierra’s Soft Porn Adventure in 1981, Japan was hot on our tail just a year later, with Koei’s Night Life, a PC-8801 game that birthed the eroge (EROtic + GamE) genre. Interestingly, Night Life wasn’t meant for single dudes; it was marketed towards couples, with a catalog of sex positions to try out and a schedule for tracking a woman’s period. It might seem weird that Koei was at the fore of the sex game industry, but other Japanese publishers jumped on that boat immediately. Square, Enix and Nihon Falcom all published early eroge in the 80s. In 1986, a company called Macadamia Soft released 177, a game named after the Japanese legal code for rape, wherein the layer character did some pretty horrible things. The controversy made it all the way to the Japanese diet, and cooled eroge publishing for a time, until developers banded together to put 18+ stickers on all their games, a practice that still exists in Japan to this day.
Not to be beat, American developer Mystique upped the ante, releasing the infamous Atari 2600 “porn games” Bachelor Party, Custer’s Revenge, and Beat ‘Em and ‘Eat Em in 1982. All three are renowned for being generally awful, amazingly offensive, and for being punchlines that come up whenever sex and games are mentioned in the same breath. Mystique vanished in 1983, another victim of the video game market crash, and was replaced by Playaround, who went on to release a handful of adult-themed games, though impressively, each of Playaround’s games had two modes, one intended for men, and the other for women. Of course, they were aimed towards straight men and women, but still, a fairly forward thinking move from a company who almost released a role-reversed version of Custer’s Revenge.
After that, Japan started delving deeper into new erotic genres. ASCII made Chaos Angels, an erotic RPG, in the 90s, Kaneko modified Qix, Taito’s tile-revealing puzzle game and put pictures of women in various states of undress under the tiles, making Gals Panic. Japanese developers were, and are, fantastic with names. Meanwhile, America was seeing tamer games like Leisure Suit Larry in 1987, which featured no nudity, but strong sexual themes. It was definitely made for adults, with lots of sexual references and dirty jokes, but it rarely gets any more mature than, say, Family Guy. Even so, retailers refused to stock Leisure Suit Larry, Sierra employees threatened to quit over the game, and Sierra received massive amounts of hate mail.
Dating sims and erotic visual novels dominate Japanese PC games in a way we don’t see here. Sex is just a fact of games there, while in North America, even Leisure Suit Larry’s tame, 14A approach to sexuality was cause for uproar. Of course, eroge have their own set of issues, like the growing number of underage, or loli, characters being featured, which has been cracked down on by the Japanese Diet, but that seems like a fairly reasonable thing for the media to get up in arms about. Either way, both in the East and West, sex and games mostly meet on PC.
Once CD-ROM games picked up, and the multimedia craze of the late 90s got into swing, full motion video became a natural fit for western erotic games. Black Dragon’s Riana Rouge, one of the few AO-rated games, featured a Playboy Playmate in the starring role, with stunning, 1996-quality video encoding to make sure you couldn’t see very much of the uncensored material anyway.
These days however, porn games in the west tend to fly under the radar They’re low budget productions that rarely find wide distribution or popularity. Bonetown, a 2008, download-only PC game from before being a download-only PC game was cool, is known almost exclusively as a punchline, just like Mystique’s games. But that’s pretty much where erotic games end in the West. Bioware continues to put romance options and sexless sex scenes in their games, and modders will never cease striping the clothes off of any character who happens to be in a PC game, and that’s about it. There’s also Second Life, which, pretty much caters to any kind of sexual desire or fetish you can think of. However, all of the sex and sexual associations we attribute to Second Life are exclusively fan contributions. People use Second Life as a way to live out certain sexual fantasies at times, and, as far as I can tell, it seems to be doing a much better job of it than any other game on the market, even if it wasn’t explicitly intended for that purpose.
Japan continues to have erotic games, mostly in the visual novel genre at this point though. Mirroring the trend of recent adult-themed interactive fiction games, those developers seem to have found that it’s easier to create the illusion of a sexual encounter with drawings rather than 3D models, and words rather than janky penis controls. Sex simulators are mostly the realm of games like the controversial RapeLay, which, for all of its truly disgusting aspects, also happens to be a pretty terrible game, and a worse sex simulation. But first and foremost, it is disgusting.
Otherwise, the highest profile sex game in recent memory was Grand Theft Auto: San Andreas’s hot Coffee scene, a sex minigame left in the debug menu that was unlocked by a hacker fan. Of course, after being discovered, Rockstar ruched to correct the issue while being assaulted by a media frenzy about how games were corrupting the innocent children with weird, janky, polygonal sex. After that, it’s mostly indie developers, as well as authors who contribute to the growing pool of adult interactive fiction. As the industry matures, fewer people seem to want to throw their hats into the sexy ring.
People want sex, sure. Sex will always sell, but publishers don’t let it. When it comes to video games, it’s probably more accurate to say that the promise of sex sells, because real sex isn’t something the ESRB, Sony, Microsoft or Nintendo want to let you get involved in. Meanwhile, indie developers are working in smaller confines, often in less popular genres, where it would be more difficult to accurately simulate sex in any realistic way. Plus, plenty of people don’t want to be seen as making porn, which is pretty reasonable.
Of course, sexual themes still work their way into western games. As mentioned multiple times, Bioware insists that all their games have romantic options that culminate in sex scenes, indie developer Christine Love’s Analogue: A Hate Story and Hate Plus games include a sex scene or two among the many logs you read, and you’d be hard-pressed to find a AAA game that didn’t make a dick joke somewhere in it. The promise of sex sells, and it will continue to, because if anyone ever promises more, Fox News will bear down on them like a sack of hammers, just like the did to Rockstar.
Is it a good thing? Well, even in Japan, where sex in games goes unchecked, we get games like RapeLay and 177. In the west, we get exploitative titles like Bonetown and Rianna Rouge. Sex is a great thing, but when it comes to industrializing it, it seems impossible to avoid the sleaze. So next time you see a sex scene in a game, appreciate all the risks it took to get it in there, and also pray that Oculus Rift VR sex games don’t take off anytime soon. You know, just to be safe.